Cookies & Advertising

Cookies & Advertising

Last updated: 22/09/15

Visiting Kung-fu Kingdom’s website with your browser settings adjusted to accept cookies tells us that you want to use Kung-fu Kingdom’s products and services and that you consent to our use of cookies and other technologies to provide them to you as described in this notice and in our Privacy Policy. Please note that we are not required to obtain your consent to the use of cookies that we consider to be strictly necessary. See below for information on how to modify the settings in your browser to notify you when you receive a new cookie and disable cookies altogether.

Cookies are alphanumeric identifiers that we transfer to your PC or laptop’s hard drive through your web browser to enable our systems to recognise your browser and store and collect certain types of information. This allows us to enhance your user experience and provide you with tailored services, such as interest-based advertisements. Our reference to “cookies” includes our use of web beacons (also known as action tags or single-pixel gifs), and other technologies that store or access information, including on other devices identified below. For information on the controllers of your personal information, see our Privacy Policy.

How We Use Cookies
We use cookies for the following purposes, including:

      * Strictly Necessary & Performance-Related Cookies.
      * Preventing fraudulent activities.
      * Improving security.
      * Conducting research and diagnostics to improve Kung-fu Kingdom’s content, products and services.
      * Functionality-Related Cookies.
      * Identifying you when you sign-in to our site. This allows us to provide you with customised features and services.
      * Keeping track of your specified preferences, including in terms of the presentation of content on our services.
      * Advertising-Related Cookies.
      * Delivering content, including advertisements, relevant to your interests on Kung-fu Kingdom’s sites and third-party sites.

Cookies and Browser Settings
The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on’s settings or visiting the website of its manufacturer.

Internet Advertising
Kung-fu Kingdom displays interest-based advertising using information you make available to us when you interact with our sites, content, or services. Interest-based ads, also sometimes referred to as personalised or targeted ads, are displayed to you based on information from activities such as reading our posts and articles.

Cookies enable us to learn about what ads you see, what ads you click, and other actions you take on our sites and other sites. This allows us to provide you with more useful and relevant ads.

We do not associate your interaction with unaffiliated sites with your identity in providing you with interest-based ads. We do not provide any personal information to advertisers or to third party sites that display our interest-based ads. However, advertisers and other third-parties (including the ad networks, ad-serving companies, and other service providers they may use) may assume that users who interact with or click on a personalised ad or content are part of the group that the ad or content is directed towards (for example, users in a particular geographical area). Also, some third-parties may provide us information about you (such as demographic information or sites where you have been shown ads) from offline and online sources that we may use to provide you more relevant and useful advertising.

Third Party Collection of Information
Advertisers or ad companies working on their behalf sometimes use technology to serve the ads that appear on our sites directly to your browser. They may also use cookies to measure the effectiveness of their ads and to personalise ad content. We do not have access to or control over cookies or other features that advertisers and third party sites may use, and the information practices of these advertisers and third party websites are not covered by our Privacy Policy or this Cookies & Internet Advertising Policy. Please contact them directly for more information about their privacy practices.

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